PAGE TEMPLATES
Standard page structures for web. These are patterns — adapt to content needs while maintaining structural rhythm.
LANDING PAGE
HERO
SOCIAL PROOF
FEAT
FEAT
FEAT
IMG
TEXT
TEXT
IMG
CTA
FOOTER
Hero
Headline + sub + CTA + visual
96px padding-y
Social Proof
Logo bar or testimonials, muted
48px padding-y
Features
3-4 blocks, icon + heading + desc
96px padding-y
Detail
Alternating text + image
64px between rows
CTA
Centered heading + button
96px padding-y
Footer
Logo, nav links, legal
—
DOCS / ARTICLE PAGE
HEADER + BREADCRUMB
H2
BODY
CODE
BODY
TOC
PREV / NEXT
Content max width: 768px
Sidebar TOC: sticky on desktop, only for 4+ sections
Headings follow hierarchy — never skip levels
DASHBOARD / APP PAGE
TOP BAR · 64px
NAV
PAGE HEADING
CARD
CARD
CARD
CARD
CONSTRAINTS
- ✕ Never more than one hero section per page
- ✕ Never more than 2 CTAs in a single section
- ✕ Never skip heading levels in content (h2 → h4)
- ✕ Never use sidebar nav on mobile — convert to hamburger
- ✕ Always include a clear primary action on every page
- ✕ Always have a footer with: logo, copyright, key links